Recency Effect

Recency Effect

The Recency Effect is a cognitive bias that describes our tendency to remember the most recently presented information more easily than information presented earlier. This phenomenon can significantly influence how team members recall and prioritize tasks, discussions, and decisions.

This effect is part of the broader serial position effect, which also includes the primacy effect (the tendency to remember the first items in a series). In the context of software development, the recency effect can significantly influence how team members recall and prioritize tasks, discussions, and decisions.

Theoretical explanations for the Recency Effect have been proposed within the framework of cognitive psychology. One prominent theory is that recent items are still present in short-term memory, making them more accessible for recall. Another theory suggests that the Recency Effect is influenced by the diminished processing of items in the middle of a sequence due to cognitive load.


The recency effect can significantly influence the behavior and decision-making processes in software teams. This bias is particularly relevant in fast-paced environments where new information is constantly being presented, like at a small startup, potentially overshadowing earlier but equally important information.

The recency effect can impact various aspects of the software lifecycle like roadmaps, timelines, and deliverable requests. It can ultimately influence team dynamics if it becomes a problem.

For instance, during meetings, the most recently discussed items might be remembered more vividly than earlier topics, potentially skewing priority setting and decision-making. If someone isn’t there to make sure priorities are straight, team members might assume this newest thing is more important than something they were already working on.

🎯 Here are some key takeaways:

Be mindful when communicating

Be aware of the recency effect during team communications. Reiterate key points from previous conversations to ensure they are not lost.

Have structured retrospectives

Conducting structured retrospectives can help teams reflect on a broader range of experiences and data, not just the most recent.

Bring historical context in decision making

When making decisions, consciously revisit documentation and past decisions to avoid bias towards recent developments.

Document, document, document!

Maintain thorough documentation to counteract the recency effect, ensuring that decisions and changes are recorded and easily accessible for future reference.

Have a balanced meeting agenda

Structure meetings to revisit important earlier points at the end, ensuring they are not overshadowed by more recent discussions or events.

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